“Finding purpose in life is much more than something that we should do after we get all the rest in our lives – jobs, stability and safety, whatever this means. In fact, purpose should be our guiding star in life in such a way that all we ever do is filled with purpose and meaning. And this is true for people, as it is for communities and organizations – an aligned purpose is a sine qua non condition for collectives that thrive.

Frederico Fezas-Vital